The following is the vision statement submitted by new Journalism History editor Gregory Borchard in his application for the position.

The new affiliation between Journalism History and AEJMC’s History Division provides an extraordinary opportunity for two time-honored groups of scholars to grow.

With Journalism History’s tradition as a well-respected peer reviewed journal promoting high standards for publishing, AEJMC can provide journalism historians the institutional support necessary to reach audiences of unprecedented scope. At the same time, the content produced by Journalism History can now more effectively provide scholarship rooted in strong narratives and provide the depth and context necessary for the body of literature in media studies as a whole.

With continuous publication since 1974 — including under my former colleague Barbara Cloud’s editorship at the University of Nevada, Las Vegas (UNLV) — I see Journalism History’s transition as poised for both innovation and a reliance on the discipline’s best practices.

I believe a Steering Committee composed of authors who have published in Journalism History — and complementing the existing pool of corresponding editors — can help develop working groups, while at the same time, it can develop a network to grow readers and AEJMC members.

In forming these groups, I would also like to tap the expertise of History Division members in particular by delegating charges to them in groups that can help in the following areas.

• A working group tasked with social media development, which would help create a more sophisticated online presence with multi-media content that features and promotes our work, all geared toward outreach and attracting interest from scholars who might otherwise consider submitting work elsewhere. (For our field to remain healthy and relevant, we can — and must — utilize contemporary social media to boost our visibility and increase citations of our scholarship in literature as a whole.)
• A working group focused on media literacy, providing interpretive tools for understanding the primary sources featured in Journalism History articles — these materials can go online, and they can supplement particular articles in print upon publication.
• A working group focused on visual communication to help expand the contents of the journal into areas beyond its traditionally print-oriented focus — this group can expand scholarship into underrepresented areas such as photojournalism and documentaries, especially web-friendly content.
• A working group dedicated to developing cross-disciplinary and global collaboration, so that the journal, in particular, and the History Division, in general, might attract interest from beyond our usual target audiences in media studies alone, and so that the content of journal increasingly reflects media history outside U.S. borders. (Of course, these areas can also work well when integrated with working groups using featuring online content.)
• And a student engagement working group, which can more fully integrate the work of doctoral and master’s students into the journal; first, by tapping into their work presented at AEJMC conferences as potential content for the journal (even if not as fully developed articles); and second, by facilitating roles for students in working groups to recruit longterm interest in general. (Grad students can contribute invaluable skills for all of the above groups in helping with online content.)

In sum, my vision as a potential editor for Journalism History would not only maintain its level of excellence, it would bring its contents to new readers and expand the scope of both the journal and AEJMC’s History Division.

As you will see in my other application materials, I have experience as an administrator and publisher. My work has featured skills in the use of a variety of communication tools for multiple platforms, including print, web, and social media, and I can think strategically to achieve goals. I look forward to putting my skills as editor to work for the journal.